Domain Masters Radio Show

Domain Masters Interviews with Yahoo Search! & Monster Commerce

	Original Air Date:	03/16/2005
	Featured Guest:	Tim Mayer, Director of Search Product Development for Yahoo! and
		Stefanie Leffler, Monster Commerce

Monte catches up with Tim Mayer, Director of Search Product Development for Yahoo!, talking about how Tim got his start in web search and PPC advertising. Then they move on to discuss some of the new search products coming to Yahoo! Search, YQ Contextual Search API and Yahoo! 360. Then Monte asks Tim questions about optimizing domain parking pages, Yahoo! Search ranking tips and how to get your site indexed. Monte finishes up the interview by asking Tim what webmasters should do if they get their site blacklisted on Yahoo! Search.

After a commercial break, Stefanie Leffler from Monster Commerce joins Monte to talk about their company and the software that powers their SEO friendly shopping cart. Monster Commerce has long seen the value on making a search engine friendly shopping cart and continuously tries to merge SEO with their ecommerce software. Stefanie gives merchants tips on increasing your conversion rate and improving the buyer experience to increase your customer base. Monte brings up web analytics and they discuss how Monster Commerce and Urchin web analytics joined forces to offer some of the best ecommerce analytics on the market today. They wrap up the Domain Masters radio show discussing the upcoming new release of the Monster Commerce software. Listen to this week’s free internet radio show courtesy of WebmasterRadio.FM.

Domain Masters: Show Outline

Opening Remarks with Monte Cahn, host of Domain Masters

Interview with Tim Mayer, Yahoo! Search

Interview with Stefanie Leffler, Monster Commerce